Product: 'Living with the Land' Boat

Client: Walt Disney World Florida

Walt Disney World, Florida, is the site of the EPCOT centre, which stands for “Experimental Prototype Community of Tomorrow” and was originally intended to be a futuristic model community based on utopian modernist ideas of communal living, no cars and no private ownership.

The entire agri-tech research center area has been re-branded under the rubric of “sustainability” and now includes a public exhibition on agricultural technology and global ecology called Living with the Land' – an exhibit on farming and agricultural innovation which takes the position that humanity can solve its food shortages and environmental problems by improving agricultural technology.